Zendesk released its Future of AI-powered CX report, predicting a seismic shift in the customer experience industry within the next three years. Nearly 90% of industry leaders anticipate the demise of traditional CX, paving the way for innovative practices. Kellie Hackney, Country Lead for Australia, stated, “Australian CX leaders have expressed a strong belief that ...

Artificial intelligence (AI) is set to dominate the future of social media marketing. According to Capterra’s 2024 GenAI for Social Content Survey of over 1,600 social media marketers worldwide who use GenAI, Australian businesses currently create an average of 49% of their social media content using GenAI; this number is expected to reach 61% by ...