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    About CXFocus

    CXFOCUS is at the heart of the Australian and New Zealand customer experience community: a living source of intelligence focused on real project analysis, real expert commentary and real peer perspectives. We give CX leaders clear evidence to navigate AI disruption, make confident strategic decisions and drive measurable impact.

    Our purpose is to unite, inspire and equip the community, bridging emerging AI technologies and human-centric strategy to help leaders drive digital transformation and sustainable brand growth.

    Real Buyer Intelligence. Real Project Analysis. Real Peer Perspectives.

    What we stand for

    • Intelligence you can trust: Proprietary, peer-sourced and evidence-based intelligence that lets CX leaders act with certainty, not guesswork.

    • Commercial clarity at the decision moment: Context to make smarter investment and supplier decisions — and for partners, credible editorial-led access to the decision makers shaping CX strategy.

    Meet the team

    Mark Atterby

    Editor in Chief / Owner

     

    Mark oversees editorial direction and standards across all CXFOCUS content. He is responsible for driving industry dialogue, and ensuring audience trust remains at the heart of everything we publish.

    Michael Gwilliam

    Marketing & Commercial Lead

     

    Mike works closely with our clients and industry partners to build lasting relationships and deliver tailored, high-value commercial solutions.

    Simon Murphy

    Brand Operations

     

    Simon leads CXFOCUS’ brand proposition and product architecture. He manages partner programmes, coordinates editorial and production workflows, and oversees sales support and campaign delivery.

    Cyril De La Torre

    Creative & Production Support

     

    Cyril and his team manage CXFOCUS brand identity and creative production, including visual campaign assets, special reports, platform media and supporting collateral.