home Movers & Shakers TAL appoints Alexis Denby as Chief Customer and Health Officer

TAL appoints Alexis Denby as Chief Customer and Health Officer

TAL have announced the appointment of Alexis Denby as Chief Customer and Health Officer, effective 1 October 2026.

The appointment reflects TAL’s ongoing focus on strengthening the connection between customer experience, health outcomes and community confidence.

Alexis will lead TAL’s Customer and Health strategy, bringing together customer advocacy, health engagement, customer experience, brand and community engagement, with a focus on delivering better outcomes for TAL’s customers and partners.

The role positions TAL as an advocate with government, regulators and key community stakeholders to shape policy and the environment in which TAL’s customers live, claim and recover.

As TAL’s chief customer advocate, Alexis will lead efforts to ensure customer perspectives continue to shape TAL’s products, services and decision-making. She will lead engagement with consumer groups, mental health organisations, government and industry bodies—including the Council of Australian Life Insurers (CALI), and TAL’s mental health action and consumer consultation groups—to advance better health, recovery and financial outcomes across the community.

A key focus will be TAL’s response to the rising community impact of mental ill-health, and evolving the support the life insurer provides beyond paying claims, from prevention through to recovery.

Through a career spanning more than 20 years, Alexis has built a reputation for championing customer needs, challenging conventional thinking and driving meaningful change.

Since joining TAL in 2014, she has held a number of leadership positions across customer strategy, digital transformation, brand, partnerships and growth. Most recently, Alexis was General Manager Consumer and Growth. She has played a significant role in evolving TAL’s customer propositions and experiences, building better understanding, engagement and support for Australians throughout their life insurance journey. Her work has helped make protection more accessible and relevant to more Australians.

TAL Group CEO and Managing Director Fiona Macgregor said: “Lexie’s appointment reflects both the depth of leadership talent within our business and the importance of customer and health outcomes to TAL’s future.”

“Lexie is a highly respected leader who combines deep customer insight, commercial acumen and a genuine passion for improving outcomes for customers and their families.”

“Throughout her career at TAL, she has consistently challenged us to think differently about customer needs and helped strengthen the way we support Australians when they need us most. She has built strong relationships with our partners and stakeholders and brings a deep understanding of the important connection between customer experience, health and recovery outcomes, and trust.”

“Her curiosity, challenger mindset and commitment to continuous improvement will be invaluable as we continue to evolve our business and deliver on our purpose of protecting people, not things.”

“I am delighted to welcome Lexie to this role and to TAL’s Executive Team.”

Alexis Denby said: “Like so many in this industry, I have experienced first-hand the impact protection can have on families, and this motivates me every day.”

“TAL’s commitment to protecting Australians and supporting them and their families when it matters most resonates deeply with me.”

“My passion for continually questioning and evolving to meet customer and partner expectations means I’m delighted to have the opportunity to lead a team focused on innovation, great service and better outcomes. This is an exciting time for our business and for the life insurance industry, and I look forward to contributing to our future growth.”

Mark Atterby

Mark Atterby has 18 years media, publishing and content marketing experience.

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