Customer Experience

Customer experience (CX) is the heart of any successful business. In this category, you’ll find insightful articles packed with actionable strategies to transform your customer interactions. Discover how to leverage empathy, personalise your approach, and utilise technology effectively to create a seamless and delightful customer journey. Gain expert advice on building customer loyalty, reducing churn, and turning happy customers into brand advocates.

How Uniting NSW.ACT is ensuring the voice of the people it serves shapes its future

Transforming customer experience in a large-scale not-for-profit takes both empathy and operational…

The 2026 Customer 360 Symposium – Discussing CX leaders’ priorities

Last week, the vineyards of the Hunter Valley served as the backdrop for the 13th annual Customer…

Retail CX – Anticipate, don’t just react

Today, a single bad experience can undo a hard-won customer relationship. Customers move quickly…

The accelerated customer journey – How AI is compressing time

Artificial intelligence hasn’t just improved the customer journey. It has compressed it, fragmented…

Trust and security – Why identity is the new currency of CX

In the digital economy, customer experience has evolved from a competitive differentiator into a…

It’s time for government to own its insights

When faced with the critical task of making policy or departmental decisions based on citizen or…

Mind the Gap – Why consumer perception is the new battleground for Australian SMBs

The Australian small and medium business (SMB) sector is entering 2026 facing a paradox. While…

Winning the 2026 experience race – Moving from ‘AI-first’ to ‘trust-first’

Organisations have been told that AI is the key to unlocking unparalleled customer experiences. Yet…

Why 2026 is the tipping point for Australian banking CX

Switching suppliers is becoming less painful and that means local players will need to lift their…