Champions of Customer Experience – How the Australian Service Excellence Awards drive CX innovation

As the Customer Service Institute of Australia (CSIA) prepares to host its upcoming Australian Service Excellence Awards (ASEA) night, the spotlight once again falls on the leaders, teams, and innovations reshaping customer experience across the country. In an increasingly competitive commercial landscape, customer expectations are no longer a static target, they are an ever-evolving benchmark. …

What Microsoft’s extended deal with CBA signals for Australian Contact Centres and CX

The strategic co-engineering alliance between Commonwealth Bank of Australia (CBA) and Microsoft marks a watershed moment  for enterprise technology, customer experience (CX), and contact centre architecture in Australia. As the nation’s largest financial institution deepens its integration with Microsoft Azure and generative artificial intelligence capabilities, the deal offers a blueprint for how large enterprises intend …

The phone call isn’t going anywhere in customer service. But it does need to get smarter

AI agents are reshaping customer service, particularly across chat and messaging. But when something goes wrong, when stakes are high and time is short, Australians still turn to the tried and tested phone call to resolve their issue. Yet itʼs the channel most organisations have been slowest to bring into line with broader customer expectations. …

Consolidation of the VoC market and what does that mean for Australia

What was once an industry defined by survey distribution and Net Promoter Score (NPS) dashboards is rapidly transforming into a unified, AI-driven market focused on decision intelligence.  At the centre of this transformation is Qualtrics, whose aggressive consolidation strategy is reshaping expectations for CX and market research teams globally. What does the ongoing Qualtrics consolidation …

Reclaiming loyalty – balancing value, utility, and long-term engagement

In an environment marked by persistent inflation, elevated interest rates, and broader economic anxiety, loyalty programs in Australia are proving to be essential financial buffers for consumers and defensive anchors for brands.  According to the Australian Loyalty Association (ALA) Annual Loyalty Insights Report 2025, these initiatives have become central to household financial strategy: 80% of …

Lendi Group unleashes Agentic AI to elevate the lending experience

Lendi Group is transitioning to an AI-native operating model by embedding agentic AI across its architecture, products, and customer experience. Created through the 2021 merger of online platform Lendi and retail mortgage broker Aussie, Lendi is one of Australia’s largest fintech property lending groups. Through its combined retail and digital channels, the platform serves tens …

AI takes centre stage for Australian shopping experiences this BFCM weekend

Australian shoppers are planning to spend more this Black Friday Cyber Monday (BFCM) weekend, but economic pressure is making them more discerning about what they spend their money on, according to Shopify’s 2026 Holiday Retail Report. Australians plan to spend an average of A324 in 2025, bucking the global trend where planned spending has edged …

The productivity dividend: AI is making CX faster. But is it making the work behind it any better?

We all know AI is helping businesses get more done, faster. It can help summarise the customer call, draft the follow-up, pull together the research, analyse the data, find an answer and turn a task that used to take an afternoon into something much, much quicker. Which all sounds great on paper. Except the work …

Lauren Hyde steps Into CEO role at Australian Marketing Institute

The Australian Marketing Institute (AMI) has appointed experienced education and marketing executive Lauren Hyde as its new Chief Executive Officer, taking the helm as the organisation prepares to navigate a rapidly evolving landscape driven by artificial intelligence and shifting workplace skill demands. Hyde, who officially stepped into the role following an interim period led by …