Eagle Eye has announced a partnership with technology consultancy Divide By Zero (DBZ) to expand its AI-powered loyalty and personalised marketing solutions across the Asia-Pacific region.
The collaboration joins Divide By Zero’s independent technology consulting and implementation services with Eagle Eye’s loyalty, promotions, and real-time personalisation platform. Together, the organisations aim to assist brands in navigating a complex technology landscape by selecting, integrating, and optimising systems to enhance customer engagement strategies and deliver measurable business value.
As part of the arrangement, DBZ joins Eagle Eye’s Solution Partner Program in APAC, further expanding Eagle Eye’s global network of technology and services partners.
Al Henderson, Chief Partnerships Officer at Eagle Eye, highlighted the role of joint expertise in the sector, “Collaboration in the loyalty and promotion ecosystem is essential to helping brands deliver exceptional customer experiences. We’re delighted to welcome Divide By Zero to our Solution Partner Program in APAC. By combining our strengths, we’ll help retailers bring together the right technology, expertise and execution to deliver more personalised, connected experiences for their customers.”
Divide By Zero maintains a technology-agnostic consulting model, aiming to evaluate platforms across the market to advise clients on fit-for-purpose solutions.
Dana Teahan, Founder and CEO at Divide By Zero, commented on the integration capabilities of the platform and the scope of the partnership, “We’re excited to welcome Eagle Eye into DBZ’s growing technology partner ecosystem. We’ve always believed that being tech-agnostic and building strong technology partnerships go hand in hand. The better we understand the platforms, people, processes and thinking across the market, the better equipped we are to help our clients make the right choices for their business.”