Don’t let your customers succumb to email fatigue – How TravelOnline overhauled its customer journey

Imagine you wake up on a Tuesday morning, grab your phone, and see 14 unread notifications from your email app. You open it up, hoping for an update on a package you’re expecting or a message from a friend. Instead, your inbox looks like a digital shouting match: This is the daily reality of email …

Why the convergence of CRM and CCaaS is the new CX North Star

Historically, the Customer Relationship Management (CRM) system and Contact Center as a Service (CCaaS) platform operated as two distinct silos. This separation created swivel-chair syndrome, where agents manually toggled between screens, leading to fragmented data and frustrated customers.  Audrey William,  Industry Analyst and founder of Crayon IQ,  comments, “The convergence of CCaaS and CRM really …

How contract lifecycle management platforms support regulatory compliance

Your business faces increasingly complex regulatory requirements spanning multiple jurisdictions, from data privacy laws to industry-specific standards. Managing contracts manually introduces substantial risk, especially when handling hundreds or thousands of agreements. Contract lifecycle management (CLM) platforms embed compliance into every stage, from drafting through renewal, reducing human error and enabling continuous oversight. Understanding the Rising …

The pulse of pathology – How Healius listens to the voice of the patient

A pathology test can be a critical moment in a person’s healthcare journey. As Australia’s second-largest pathology provider, Healius processes millions of tests annually. However, behind the clinical precision of the laboratory lies a human experience that begins long before a needle meets a vein. It’s the responsibility of Nathan Kellie, National CX Insights Manager …

Closing the experience gap – highlights from Qualtrics Experience Live Sydney

At this week’s Qualtrics Experience Live event in Sydney, the conversation focused on the impact and potential of AI in terms of Voice-of-Customer (VoC) and customer feedback analysis. Despite recent negative sentiment in the VoC market—highlighted by Medallia’s financial challenges and Qualtrics’ own recent funding hurdles—the event presented an optimistic future for the sector, centred …

Zendesk unveils the future of agentic AI at Future of Service event

An audience of over 600 professionals across CX, IT, and operations attended Zendesk’s Future of Service event in Sydney last week. The event focused heavily on how AI has become a core component of high-value customer and employee experiences. As well as showcasing a range of local success stories from brands such as Petstock, MYOB, …

How Uniting NSW.ACT is ensuring the voice of the people it serves shapes its future

Transforming customer experience in a large-scale not-for-profit takes both empathy and operational precision, especially when services support people at moments of vulnerability. At Uniting NSW.ACT, that transformation is being accelerated by embedding service design capability and three practical shifts: Uniting NSW.ACT is one of Australia’s largest and most prominent not-for-profit community service organisations. With a …

From invisible risk to total clarity – quality assurance in the AI era

Organisations today are unknowingly carrying a potential burden of invisible risk. Most chats, calls, emails and social media interactions are not monitored or evaluated. Erik van Eekelen, Founder and CEO of Icana.AI, advises, “Traditional Quality Assurance (QA) processes typically analyse only a very small fraction of customer interactions, often less than 2%, which means the …

Amplifying empathy with AI – Interview with Michelle Francis, General Manager of Customer Success at Australia Post

For an organisation that connects millions of Australians every day, the shift toward artificial intelligence is about amplifying the human element. At the centre of this transformation is Michelle Francis, General Manager of Customer Success at Australia Post. Managing an ecosystem that serves millions of senders and receivers, Michelle’s mission is clear – modernise the …